The Olympic Games Logos from 1924-2012

Let the games begin! The 2012 Summer Olympic Games were officially kicked off in London, England on July 27th with over 200 participating nations to millions of viewers worldwide. The Olympic Games is by far one of the most recognizable international sporting event, which features summer and winter sports, in which thousands of athletes participate in a variety of competitions. The very first Olympic Games were held in Olympia, Greece, from the 8th century BC to the 4th century AD. The International Olympic Committee, which was founded in 1894, has since become the governing body of the Olympic Movement. Throughout the ages we have seen the Olympic logo develop and change. The logo was influenced by events and changes

Great Business Tips for Facebook Success

Facebook is a great way to connect with friends, family, and co-workers around the world. Although it was designed as a top social media site it has become a highly effective business tool.

According to BizBest.com, an estimated 42% of small businesses in the U.S. now have a Facebook page.  And about 70% of small businesses overall plan to use social media this year. It’s great for marketing your products and services, share contacts, and connecting with your customers. Here are some smart ways your business can use Facebook to their advantage.

 

Avoid the “business hours” trap

Most businesses post content to their Facebook pages during the middle of the day (roughly 10 am to 4 pm).  But that’s not

Quick Tips That Businesses Use to Grow SEO

Creating an SEO friendly site is no longer a costly and extremely time consuming project of the past. Nowadays, most people are able to build up their business websites SEO rating proficiently all by themselves. Simply by taking 15 minutes out of your day you too can do a lot to the search engine optimization marketing success of your site.

Here are some great quick tips that you can do to grow your SEO!

Always design your web site considering SEO. Make sure your web designer and graphic designer understand SEO and what you hope to achieve from it. Remember Google Spiders can crawl text and content from pages, but it won’t pick up on Flash and images.

Optimize the

Top Marketing Mistakes Businesses Can Avoid

As a graphic designer, we understand just how critical marketing is to the success of every business. Below you will find some of the most common marketing mistakes businesses make and the best ways to avoid making them.

Not Following A Marketing Plan:

Having a marketing plan and sticking to it is essential in the business world because it is the foundation of your business and it helps build and design your product and services. Not only that but it also works to identify your target audience, and provide a roadmap towards your companies success. But equally important, a marketing plan provides the specific details needed to increase revenue, grow your customer base, and provide the best service possible.

Not

Social Media Marketing

With advanced technology, instant accessibility and computer user experience social media sites have made marketing around the world not only simple, but also possible. Social media sites help you spread your message to millions of users by just the click of a button. This not only builds brand recognition but also helps to build up clientele and connect with larger companies who also promote their products and services online.

Here is a list of some top social media sites you should be marketing your business on if your not doing so already.

Facebook– This site is a popular fast-growing online site that allows you to brand and personalize your site to enhance the users experience. With the help of

Top Graphic Design Blogging Mistakes You Can Avoid

A blog can be an extremely helpful tool for your business if you use it the right way. It can direct viewers to your website, showcase your new products and services, and help grow new customers and revenue. Making sure your blog is helping you and not actually hurting you is a simple task as long as you avoid some commonly seen blogging mistakes. Here is a list of some mistakes I’ve seen as a graphic design blogger and how you can avoid making the same mistake twice like Help your blog to be successful by avoiding these top 4 blogging mistakes:

Random Blogging –The most successful blogs put out new content two to three times a week

January 17th, 2012|Moonstruck Marketing|

Top Way to Keep Your Customers Coming Back For More

Let’s face it, sometimes searching for new clients in a competitive market is tough, so most of us graphic and web designers tend to build strong, long-term relationships with clients which gives us continuous work rather than always searching out for new work and clients. There are several ways you can build up your clientele base but here are some great tips on retaining them for the long-haul.

Finding The Right Clients

First, one of the best ways to keep a strong relationship with a client is by finding the right ones to work with. This is done by knowing your target market and reaching out to those people. By being active on networking and interacting and staying in

Top Skills Every Web Designer Should Have

– HTML SKILLS– Which stands for “Hyper Text Mark-up Language”. Having a good understanding of HTML programming is essential for website design, and although not the easiest thing to master it becomes second nature to most experienced website designers. HTML is known for being the most fundamental of the web technologies.

– CSS – Which stands for “Cascading Style Sheets”. This gives you the ability to reduce your file sizes and loading times and will increase performance in search engines to represent your design when using CSS. Being able to manipulate CSS is certainly one of the most valuable skills in the industry.

– PHP – Which stands for “Hyper-text Preprocessor”. Is regarded as the webs number one choice for

Top Skills Every Graphic Designer Should Have

To become a professional graphic designer there are a variety of skills that are essential to creating projects assigned by a client or employers that they will expect you to demonstrate. Here are the top skills every graphic designer should have to help you build your business and drive client traffic.

Creativity – Have the skill to recognize and develop new trends and what appeals to people the most, as well as being able to visualize how something can look completed.

Typography – Knowing and understanding type is essential to strong design. Designers should be aware of font families, appropriate use of line-height, kerning and tracking. Since our industry is primarily about communication so the type needs