print design Archives - Moonstruck Marketing

Designing with Print in Mind

Print design is a vital part of attracting new customers and establishing your brand. A tool that promotes growth and aids in spreading your message obviously must make an excellent first impression on whoever’s hands it lands in. This is why we place such an emphasis on designing specifically for print at Moonstruck Marketing.

Decoding unfamiliar jargon is the last thing any professional wants to add to his or her to-do list. Every business needs printed materials, but this often comes with a tedious process and a hefty price tag. We get it- you need results, and we can deliver. Moonstruck takes the stress out of print design.

Ask us about different print options to make your piece stand

May 6th, 2019|Graphic Design, Moonstruck Marketing, Print|

WHY CAN’T I USE AN IMAGE FROM THE WEB FOR PRINT?

Have you ever downloaded a picture off the Internet and printed it only to find it blurry and pixilated. Although using pictures found on the internet is easy and free, many people aren’t aware that it will not only result in poor quality but most of the time it is also illegal to download most images.

The main reason the images look so blurry is due to the low resolution (level of detail). In print projects, resolution is key. If the image that you use doesn’t have high enough resolution, they will appear fuzzy or blurry. Most professional printers require a minimum of 300 dpi for all images at the final print size. DPI, which stands for “Dots

March 6th, 2012|Graphic Design|

Graphic and Web Design Competitions and Contests

If you are a graphic designer, web designer, or just plain creative you may be interested in checking out some design competitions to help showcase and recognize your artwork. Below is a few of the many design competitions and how you can be a part of it. It’s not only great for networking, and inspiration, but you never know where your next big opportunity awaits!

Harpers Wine and Spirit 2012 Design Awards

Harpers Wine and Spirit is calling for entries to its 2012, Design Awards. The awards are aimed at businesses that have recently re-designed or launched their drinks brand, or to agencies that represent a well-designed and innovative product.

The Design Guild Mark 2012

The Furniture Makers’ Company are calling

February 23rd, 2012|Branding and Identity, Graphic Design, Moonstruck Marketing|

Top Marketing Mistakes Businesses Can Avoid

As a graphic designer, we understand just how critical marketing is to the success of every business. Below you will find some of the most common marketing mistakes businesses make and the best ways to avoid making them.

Not Following A Marketing Plan:

Having a marketing plan and sticking to it is essential in the business world because it is the foundation of your business and it helps build and design your product and services. Not only that but it also works to identify your target audience, and provide a roadmap towards your companies success. But equally important, a marketing plan provides the specific details needed to increase revenue, grow your customer base, and provide the best service possible.

Not

February 14th, 2012|Branding and Identity, Moonstruck Marketing|

Top Business Online Marketing Tips and Tactics for Cyber Shopping!

Black Friday is known as one of the busiest shopping days in the United States totaling well over $50 billion in sales and seeing a whopping 226 million customers in the doors. But in recent years with all the best online deals on the Internet it’s no wonder why 83% of consumers say they prefer shopping online over visiting crowded stores during Black Friday. Cyber Monday has given Black Friday a run for the money.

And a new study shows that 65% of online shoppers to search out products and buying well before Cyber Monday. So it is a must for top companies to market their produce and services early. Here are some top tips and tactics companies

December 1st, 2011|Branding and Identity, Moonstruck Marketing|

How Marketing Collateral Can Help Your Business Succeed.

You may not think that a completely web-based Internet business requires marketing collateral, but they actually do. In fact, most all businesses require some form of marketing collateral in one way or another to succeed. Your marketing collateral can be a significant factor of how your business is perceived by clients and customers. This is why it is important to plan carefully, and to have a clear message and the right type of designers and vendors to help make your business communicate the best way for your brand.

When most people start up a new business one of the first things they think they will need printed are business cards. Well here is a list of other types

October 25th, 2011|Branding and Identity|

Top Reasons Why Graphic Designers Should Blog

Graphic design blogs are popping up everywhere and it’s becoming more of the norm to blog about what you do best. And for all the graphic designer who aren’t blogging, you may be missing out on some of the greater values in blogging besides sharing your thoughts. There are a lot of reasons that designers should blog but here are just some of the top reasons why blogging can be extremely beneficial to your business.

-Blogging Helps Designers Boost Their SEO Rank

Adding a blog to any site gives your clients the opportunity to add new content whenever they want. Blogs also increase the size of the website over time and this can provide a major SEO benefits in the

October 18th, 2011|Branding and Identity, Moonstruck Marketing|

How to get Your Graphic Design File “Print Ready”

A print ready file is one that is ready to submit to a print device. The file contains all the resources that allow it to print correctly and up to your standards. A lot of the time people send something to print and they receive a message from their local printer that the file is not “Print Ready”. So here are some things to do before sending your files to the printer:

– Make sure all images are saved at a minimum of 300 dpi upon final submission and that all color images are saved as CMYK.

– Make sure all black and white images are saved as grayscale or bitmap images.

– If an image is intended to “bleed”

October 13th, 2011|Graphic Design|

Top Magazines for Graphic Designers

Keeping up to date on all the new technology, trends, and new software is key for success in the graphic design industry. One way for graphic designers to advance themselves in the design community is by checking out what’s new in the top magazines. These leading articles can inspire you, inform you, and help build your skills and talents beyond your imagination. They are filled with intriguing interviews, designer headlines, graphic design news, current events, prizes and contests and everything else a graphic designer would want.

Here are some of the top magazines to checkout with a variety of features to take your career to the next level.

Layers Magazine: Layers magazine offers in-depth tutorials, cutting-edge techniques, photoshop secrets, professional

October 11th, 2011|Branding and Identity, Graphic Design, Moonstruck Marketing|

How Graphic Designers Deliver Success with Print marketing for your Business

There is a new theme in the graphic design business and it’s called “Print Delivers.” Recently, big companies such as Eastman Kodak, The United States Post Office, and the Print Council got together and met at the University of Dayton Arena for the patented “Print Delivers” event.

The purpose of the meeting was to emphasize how print is not only important in marketing your business but how it allows businesses to reach out to consumers. The goal was to spread the word amongst consumers that graphic designers don’t just put ink on paper. Instead they create a recognizable brand for your company or business to represent your products and services. By creating corporate packages that include business cards,

August 16th, 2011|Branding and Identity, Graphic Design, Moonstruck Marketing|