Looking for some graphic design logo inspiration? Well lucky for you, because here is the logo of the day featured on LogoofTheDay.com. This logo was designed by Launchware, a web and software development agency in Bridgewater, Mass. The company wanted a new re-branded identity that was modern, yet unique. They wanted a logo that “causes a viewer to do a double-take and think twice before passing it by”. I love the simplicity and use of negative space, no pun intended! What do you think?